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Email Marketing: Beginner to Intermediate
By Marcia Hunt, Founder | Macventure, B2B Sales Agency
Course length: 4 hours
What If Each Email You Sent Returned You A Fifty Percent Return On Investment?
Email marketing remains the online KING for businesses. That is, if you do it right. This course will teach you how to:
Improve Internal & External Communication
There are many reasons you should make email marketing one of your top priorities but email is still the best way to make sales online. In simple terms it just converts better.
It’s also still the #1 communication channel.
Everyone uses email even more, and that’s why it remains the absolute best channel for digital marketing and sales.
Here’s the thing … email provides you the most direct line of communication with your audience. That makes it crucial for converting prospects into sales. Did you know that at least 99% of consumers check their email on a daily basis?
We’ll show you how to improve your personalized communication and how to perfect your email content and sequences so you can build interest and create powerful content that drives results.
Set Up Multi-Channel Campaigns From Your Inbox
Automate Cold Email Outreach and discover how to grow a large subscriber base fast.
Create campaigns with a variety of touches (manual email, automated email, phone call, manual task, LinkedIn InMail) for maximum impact.
Learn how to be setup for data-driven email success and what types of data help move the needle.
Your Full Course Curriculum
The Email Marketing Nuts & Bolts, Start to Finish.
You get the complete online eight week course.
What we’ll be showing you throughout the rest of this email course is exceptionally detailed,
step-by-step course to show you exactly how you can easily automate your Cold Email Outreach.
1. Email Marketing Basics Plus
What we’ll be showing you throughout the rest of this email course is how to make what you say to your audience – whether over email – more relevant to them.
3 things you should always do in email marketing and 3 things you should never do. (Plus some killer examples to borrow from!)
- You’ll also get the ins and outs of email marketing.
- Know the law of how things work in today’s privacy-focused world.
- Show you how to Maximize your email marketing by avoiding the spam folder. Does GDPR Affect Cold Emailing?
- How to build strong A/B testing that gets results
- You’ll discover the most effective email outreach strategies.
2. How To Get New Clients
Learn how to cold contact and reach out to prospects on their terms & get on their calendar.
3. How To Automate Your Cold Email Outreach Step By Step
Topics covered: Learn how to build lists, what to send that work and how to make your email marketing data driven.
4. The Email Sequence To Book Sales Meetings
The real power house of email marketing lies in your ability to leverage automation in order to get more done.
Scheduling sales meetings can be frustrating and a waste of time. This is why you need to set some rules for your sales meetings and start leveraging automation in order to get more done.
Topics covered: We’ll show you how to automate your Email Sequences to book sales meetings with your ideal customers.
5. Favorite Power Tools For Cold Outreach
We’ll share with you our favorite Power Tools for cold email outreach.
6. How To Build A Winning Sales Cadence
Managing your day to get the most success can be a challenge. It’s not hard to get focused on doing the wrong sales activities first and working your way into a sales slump with a dry pipeline.
Having a sales cadence that works is critical to not only help structure your day but also helps create predictable revenue!
BONUS: We’ll show best strategies for getting email addresses.
Let Me Explain What This Course Is NOT
You’re not going to learn basic “marketing 101” or any fluff or filler content, either. Nor will you learn any complex marketing theories. No pie-in-the-sky theory. No puffy promises. You’ll learn real-life, actionable insights and money making strategies, that you can quickly and easily apply into your business and see results in just days (not months or years like other courses).
This Course Is Right For You If…
- More clarity about what it takes to attract more of your ideal clients.
- If you want to optimize and Improve your email content and start getting returns on your email marketing.
- If you haven’t had any formal email training in marketing but you want to be able to build an automated system to capture leads online and send them marketing messages.
- Ideal course for people looking for diverse knowledge around email marketing and helping multiple clients with varying needs.
In Just 6 Sessions, You’ll Be Able To…
- Optimize your email list growth to grow your revenue from email.
- Turn your email program into data-driven marketing machine that drives results.
- Improve your email content to grow your return on email investment.
Apply Learning to Improve Your Results
Business owners are concerned about their efforts to generate traffic and leads yet only a small number of businesses invest in online marketing.
But for the first time ever… You Can Transform Your Business and Improve Your Results!
7-day No Questions Asked Money Back Period
— 100% Guaranteed!